Hi, I’m Sabrina,
a certified wine expert, content creator, and the voice behind She Know Vino. I’ve spent the last six years blending my love of wine with storytelling and helping brands reach wine lovers who want to learn and have fun. Whether I’m filming a reel, writing a blog post, or sharing a new bottle with my audience, my goal is to make wine feel approachable for beginners and wine experts alike.
Why Work With Me?
I help wine and lifestyle brands connect with a community of wine-loving women, primarily ages 23-35, who are passionate about discovering new bottles, exploring tasting rooms, and creating memorable moments. This audience values authenticity and adventure, and they trust my recommendations to guide their next wine experience.
With my WSET Level 3 certification and experience in both the wine industry and content creation, I know how to craft engaging, approachable content that speaks directly to this age group — a demographic many brands are eager to reach.
What Can I Do For You?
I help brands in the wine, food, and lifestyle space connect with an audience that’s genuinely excited about wine and the experiences that come with it. From storytelling to visual content, I create approachable and engaging pieces that highlight what makes your brand special and worth sharing!
Here’s how we can work together:
My Services
Sponsored Content
Branded Instagram posts and reels that blend seamlessly into my feed and resonate with my audience.
Blog Features
Long-form storytelling that gives your product or brand the space to shine in a thoughtful, SEO-friendly way.
User-Generated Content (UGC)
High-quality photos and videos you can use on your own channels to connect with your audience.
Sponsored Content
If you’re looking to promote your brand through authentic content, sponsored posts are a great fit. I create custom Instagram Reels, feed posts, and stories that naturally showcase your product while keeping my audience engaged and informed.
This includes:
Blog Features
Blog features give your brand room to breathe. Through thoughtful, SEO-friendly writing, I highlight what makes your product unique and why it resonates with my audience. These long-form posts offer more depth than social media and stay searchable over time, making them a strong choice for product launches, brand storytelling, or educational content.
User-Generated Content (UGC)
Need high-quality content to use on your brand’s social channels or website without worrying about managing a full campaign? I create polished, on-brand photos and videos that you can use however you like (no posting required on my end). This is ideal for brands looking to build their content library with an authentic, lifestyle-focused look and feel.
How it works…
Let’s make your brand shine!
Here’s how I like to work:
- Let’s Chat: We start with a casual convo about what you’re looking for and how we can make it happen.
- Tailored Plan: I’ll put together a custom plan that feels just right for your brand and audience.
- Creative Process: I get to work — whether it’s writing or snapping photos, I bring your vision to life.
- Share & Celebrate: Once everything’s ready, I’ll share your brand with my audience in a way that feels real and exciting.
Let’s Work Together
If you think your wine or product would be a good fit for my audience, I’d love to hear from you. I’m always open to creative collaborations that feel genuine and fun — whether that’s content creation, brand features, or something outside the box.
A quick note on samples:
I’m happy to receive samples, but unless we’ve arranged a sponsored post, I can’t guarantee coverage or a timeline. I want to make sure I give each product the time and care it deserves — just email me first and I’ll share my shipping info!